Backing the boys: our nationwide autumn campaign with ANDYSMANCLUB

At Ideal Heating, we don’t just make boilers – we back the trade. This autumn, that means putting men’s health front and centre. 

We’ve continued our partnership with ANDYSMANCLUB – the charity helping thousands of men across the UK open up about their mental health. And we’re rolling out a nationwide campaign to help get the conversation started and raise funds for both men’s mental and physical wellbeing. 

With more than 87,000 installers in the UK – we’re in a unique position to help signpost to the experts that help spark the conversations that can be hardest to start.  

Talk. Listen. Make brews. 

Mental Health Awareness Days at trade counters  

This October, our Area Sales Managers are teaming up with ANDYSMANCLUB reps for a run of in-branch Mental Health Awareness Days.  

It’s a chance to grab a brew, pick up resources, and have a chat in a no-pressure, friendly setting.  

Where you’ll find us:  

• 1 October – Plumbco, Sheffield  7:30 am – 12:00 pm 

• 1 October – Grahams, Borehamwood  8:00 am – 12:00 pm 

• 6 October – Plumb Centre / WUK, Seacroft  8:00 am – 12:00 pm 

• 7 October – James Hargreaves, Burnley  8:00 am – 11:00 am 

• 9 October – Wolseley, Gateshead  7:00 am – 12:30 pm 

• 13 October – Plumbase, Stockport  8:00 am – 12:00 pm 

• 14 October – Grahams, Ipswich  7:30 am – 12:00 pm 

• 14 October – RGB Building Supplies, Exeter  8:00 am – 12:00 pm 

• 15 October – HPS, Crayford  8:00 am – 12:00 pm 

• 16 October – Plumb Centre / Wolseley, Moulton Park  11:00 am – 2:00 pm 

• 16 October – BBS Plumbing  8:00 am – 12:00 pm 

• 16 October – Williams & Co, Chichester  7:30 am – 11:30 am 

• 20 October – City Plumbing Supplies, Worcester  7:30 am – 11:00 am 

• 21 October – City Plumbing Supplies, Burslem  7:30 am – 11:00 am 

• 22 October – Williams, Aylesford  7:30 am – 12:30 pm 

• 22 October – City Plumbing, Kirkcaldy  8:00 am – 12:00 pm 

• 24 October – City Plumbing Supplies, Falkirk  8:00 am – 12:00 pm 

ANDYSMANCLUB’s simple message still says it best: #ITSOKAYTOTALK.  

Grow a Mo. Move for Mo. Movember activity 

Come November, we’re going all-in on Movember – backing both ANDYSMANCLUB and Prostate Cancer UK. 

• Mo Wall of Fame – snap a selfie with your real or stick-on moustache at participating trade counters and share it. 

• Move for Movember – our Ideal team will be clocking miles, climbing stairs and raising funds along the way. 

Every mile, every ’tache and every shared photo helps keep the spotlight on men’s health.  

Championing conversation in the trade  

Luke Pykett, our Head of Marketing, says:  

“We’ve supported ANDYSMANCLUB for years, and that commitment hasn’t changed. By teaming up with ANDYSMANCLUB and adding Movember activity, we’re backing men’s mental and physical health across the trade.  

Installers are at the heart of what we do, and we want to make a real difference – raising awareness, encouraging open conversations and raising vital funds. That’s ideal.”  

Lucas Whitehead, Head of Marketing & Partnerships at ANDYSMANCLUB, adds:  

“Support from companies like Ideal Heating helps us reach more men across the country.  Every flyer handed out, every chat at a trade counter and every moustache photo shared makes it easier for men to talk. It really does make a difference.” 

Why it matters 

Men in our industry often find it tough to open up.  We get it.  That’s why we’re using our platform to help. 

Whether you’re dropping by for a brew in October, growing a Mo in November, or just checking in on a mate, you’re part of an incredibly worthwhile movement that shows it’s okay to talk – and it’s okay to ask for help. 

Let’s keep the conversation going. 

Want to sign up to our Movember team and join the challenge? Click here to get started!

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