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Ideal Heating raising awareness of testicular cancer with OddBalls and InstallerSHOW giveaway

Blog19 June 2023

We are calling on installers to “Inspect Your Toolkit” in a campaign to raise awareness of testicular cancer.

Here at Ideal Heating, we are proud to have worked with OddBalls to design a pair of limited-edition underwear that will be given away exclusively at the InstallerSHOW – while stocks last (one per person).

Have you heard of OddBalls? The underwear brand everyone is talking about which also helps raise awareness & money for charities. They partner with high profile sporting teams and even brands like The Rolling Stones.

With the vast majority of the UK heating industry’s 120,000 registered installers being men, testicular cancer is an important issue for the business to raise awareness of.

Typical symptoms are a painless swelling or lump in one of the testicles. Testicular cancer mainly develops in men aged between 15-49 and is highly treatable and curable, with a 90% chance of success if detected early.

Around 2,300 men are diagnosed with testicular cancer every year in the UK, and it is most commonly detected through self-examination.

Check yourself guides, in partnership with the OddBalls Foundation to support the campaign, will be handed out with the underwear at the event.

The InstallerSHOW 2023 will take place at the NEC, Birmingham, from June 27-29 and is the UK’s number one destination for influential installers and specifiers of heat, water, air and energy technology.

Our stand, located at H120, will incorporate other brands and products within Groupe Atlantic, from the likes of Ideal Heating Commercial, ACV, Gledhill and Atlantic.