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‘Logic Air heat pumps are the perfect solution for every new build’

Company News25 February 2025

At a prestigious development in Chippenham, Wiltshire, Redcliffe Homes is demonstrating how air source heat pumps can deliver reliable, efficient heating while meeting the evolving needs of the UK housing market.

Established over 40 years ago, Redcliffe Homes is an award-winning independent housebuilder creating desirable homes in the most sought-after locations throughout the South West.

We spoke with Gerrian Baker, Technical Manager at Redcliffe Homes, about why they chose Ideal Heating’s flagship Logic Air heat pumps for their latest project.

Meeting modern heating demands

“Air source heat pumps are driving the market now,” explains Gerrian. “As regulations change and sustainability becomes increasingly important, builders need reliable solutions they can trust. That’s why we believe Logic Air is the perfect solution for every new build.”

Redcliffe Homes’ commitment to sustainable heating technology has seen all 90 homes at the Chippenham development equipped with Logic Air heat pumps and pre-plumbed hot water cylinders.

The results speak for themselves. Even on a chilly winter day with temperatures hovering around 2°C and snow falling, the homes maintain a comfortable 21°C inside.

“It's not in-your-face heat,” Gerrian notes. “It's a nice, gentle but very warm environment.”

Specifically designed for UK homes

Logic Air’s successful deployment by Redcliffe Homes showcases its USP as a heat pump designed specifically for the UK climate and with the installer in mind. Logic Air is the heat pump designed for boiler installers. It’s easy to install and maintain, meaning the homeowner can enjoy the optimal performance with minimal hassle.

The system combines an outdoor unit with a simple pre-plumbed, pre-wired cylinder, creating what Gerrian describes as a “fit and forget” solution.

Gerrian is also quick to dispel the common misconception that heat pumps require much larger radiators. “The idea that radiators need to be much bigger than those working with a traditional boiler is absolute rubbish,” he said.

Easy to install with support on hand

For developers and installers, Logic Air’s plug-and-play design significantly simplifies the installation process.

“From our engineer's point of view, it saves us a lot of time,” Gerrian explains. “I can come on site and explain to the engineer ‘you're plugging that in there and you're plugging that in there’. That's it. Everything else is done for you.”

The Redcliffe Homes team particularly values our comprehensive support services.

“What's important to me is support,” said Gerrian. “When you're setting up a heat pump and you need advice, it's really good to have someone on the other end of the line.

“I've found Ideal to be excellent - I can always speak to someone on the other end of the phone.”

Smart control integration and quiet operation

The development utilises our Halo smart thermostat system, which integrates seamlessly with Logic Air heat pumps.

“It communicates with the Halo really, really well,” Gerrian notes. “That's one of the benefits of using the Halo system and not third-party controls - everything syncs really well.”

The Logic Air's quiet operation has been another standout feature at the development.

Having been awarded coveted Quiet Mark certification, it's one of the quietest units on the market.

“It's probably one of the quietest I've heard, and I've heard a few,” Gerrian said.

The ultimate test – happy homeowners

The ultimate measure of success is customer satisfaction and the feedback from homeowners has been consistently positive.

“We get good reports from our clients – they like the product,” Gerrian said.

“People are getting used now to living with heat pumps and understanding the way they work.”

For developers considering their heating options for future projects, Redcliffe Homes’ development in Chippenham demonstrates how our Logic Air heat pump, backed by our industry-leading customer support, delivers reliable, efficient heating while meeting the growing demand for sustainable solutions in new build homes.