Our limited-edition Christmas jumper is here – and it’s raising money in aid of Shelter UK

25 November 2025

It wouldn’t be Christmas without a cheeky festive jumper, and this year we are giving installers one with real purpose.

We’re kicking off the festive season with our first ever Ideal Heating Christmas jumper fundraiser. Our one-of-a-kind, limited-edition knit is available for pre-order exclusively through our Connect platform, with a donation from every jumper going to Shelter UK, the housing and homelessness charity.

Limited run, big impact

We are keeping this first run special, with around 200 jumpers available. Once they are gone, they are gone. Pre orders are live now – one month before the big man arrives down the chimney - giving our installers time to wear theirs on site, during winter call outs or on the big Christmas night out.

You can redeem your jumper using Connect points, and we’ll cover all postage costs.

If you are not already using Connect, now is the perfect time to sign up and start collecting points so you can secure your Christmas jumper while stocks last. If you want one, you’ll need to move quickly, because just like when it comes to call outs, we know our installer community doesn’t hang about.

Why we are supporting Shelter UK

This is the first time we have run a Christmas jumper campaign, and we hope it will become an annual tradition. For us, it brings together two things that really matter at this time of year. Helping you keep homes warm and doing something practical to support people who may not have a safe place to call home.

A warm jumper will not solve homelessness, but it can help us raise money for the people doing the critical work every day.

Luke Pykett, Head of Marketing at Ideal Heating explains a little bit more about the campaign:

“We spend our days helping installers keep people’s homes warm and comfortable. Shelter’s work is a reminder that for too many people, that basic need is still out of reach. The charity provides frontline services and expert advice to people facing homelessness, and a Christmas jumper campaign felt like a practical, positive way for us as a business and our installer community to help keep people safe this winter.”

Every 12 minutes, a family in England becomes homeless. For families stuck in temporary accommodation, life feels like being on hold. This Christmas, Shelter’s advisers are there to answer urgent calls, giving parents someone to turn to and helping families fight for a safe home. Your donation today could mean another family gets the support they need, when they need it most.

There are 172,420 children who are homeless living in temporary accommodation in England. This year, Shelter’s winter message remains the same - families experiencing homelessness face months if not years in unfit temporary accommodation, with little or no support. No family should face homelessness alone this Christmas.

How to get yours

The jumpers will be available in sizes Small to XXXL and sold exclusively through Connect. Our Ideal Heating ASMs will also be wearing them at trade counters throughout December, directing installers to Connect and reminding everyone to grab one while they still can.

Whether you are on site, out on call outs or heading to the Christmas do, this jumper does more than keep you warm. It helps support Shelter UK at one of the toughest times of the year.

If you would like to get involved, simply log in to Connect, pre-order your jumper and wear it with pride throughout the festive period. We’d love you to tag us on social media too.

Festive fun with very real impact. That’s Ideal.