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Boots on the Ground: Free work boots for installers this Boiler Switch On Day – starts 20th October
Installer Blogs20 October 2025From Monday 20 October – widely recognised as Boiler Switch On Day – we’re giving away free pairs of Axinite work boots to installers who purchase an Ideal boiler at selected merchants during our Heat & Greet tour. It’s a small gesture to say thanks — and to help you step into heating season ready for whatever the job throws at you.Read more![IHD 250911 AMC Mental Health Awareness assets Blog Banner]()
Backing the boys: our nationwide autumn campaign with ANDYSMANCLUB
Installer Blogs02 October 2025We’ve continued our partnership with ANDYSMANCLUB – the charity helping thousands of men across the UK open up about their mental health. And we’re rolling out a nationwide campaign to help get the conversation started and raise funds for both men’s mental and physical wellbeing.Read more![Spin To Win Roadshow Header]()
Installers – it’s back! Spin to Win returns with a trip to Munich up for grabs
Installer Blogs01 September 2025Our Spin to Win game is back on the Heat & Greet UK Installer Tour 2025 – and this time, the prizes are bigger than ever. From 1 September to 30 November 2025, you can head to your local trade counter, meet your ASM, and spin the wheel for the chance to win instant rewards.Read more![Installer Show Blog Header Day1]()
InstallerSHOW 2025 DAY ONE: dive into That's Ideal, prizes and surprises at Stand 5E25
Installer Blogs24 June 2025InstallerSHOW 2025 is live! Come and see us at Stand 5E25! The doors are open, the buzz is building, and the Ideal stand is packed with everything that makes Ideal, well… ideal. Read more![Maximum Warranty Minimum Wait - That's ideal]()
We’ve launched MAX Priority: next day call-out and priority phone support for MAX boilers
Installer Blogs02 June 2025At Ideal, we’re always looking for ways to make life easier for our installers and customers. That’s why we’ve launched our new MAX Priority service – exclusively for our MAX boiler range...Read more![EA Meet The Experts Web Matt Brookes Blog]()
Meet the Experts: Matthew Brookes, National Training Operations Manager
Installer Blogs13 May 2025Matthew Brookes’ journey in the heating and hot water industry began in 1991 when he joined British Gas as a Service Engineer straight out of school. Over the next three decades, he built an impressive career...Read more
